In our quest with the lightest bottle attainable, we took our vision to your crew of expert glassmakers. Checking out shapes and glassblowing strategies to minimise glass use devoid of compromising sturdiness.

Actual discounts might be challenge and product dependent, but on the whole, impartial reports present that, all else equal, For each gramme of glass minimized Which means in excess of fifty percent a gramme significantly less carbon emissions in generation.

Johnnie Walker’s five years of research and advancement have meant which the knowledge gained is staying applied throughout the range of Diageo products and solutions.

Deciding on the right beginner whisky is a crucial stage for any budding malts fanatic. Allow us to assistance you start your journey.

We hope that our discoveries should have a good effect in the wider business and aid find out new options for lighter, lessen carbon packaging options.”

This new, light-weight bottle is really a detail of exquisite attractiveness; but a lot more importantly, it demonstrates what can be done On the subject of lightweighting glass. We're going to proceed making use of these learnings throughout our variety, using far more progressive strides as we glance to the future of Scotch.”

The result can be an sector-1st that, and attaining exquisite natural beauty, showcases what luxury, lighter-bodyweight, decrease-carbon bottles of the longer term could appear like. As A part of the Diageo Spirit of Progress motion approach, Johnnie Walker aims to lessen the bodyweight of glass used in its packaging; an ambition which is geared toward lowering the amount of carbon emissions associated with packaging.3 Whilst the technological innovation just isn't still available to start bottles of this excess weight at scale, forever, the information Johnnie Walker has garnered is previously being applied to lightweighting initiatives across the Diageo portfolio.

. The Earlier claimed ‘lightest excess weight Scotch whisky bottle’ was launched by a UK retailer and weighed about 298 grams.

Made by way of a exam-and-master design with external glass makers, this light-weight-fat bottle incorporates a handblown teardrop shape that reimagines Johnnie Walker's iconic sq. design and style, exemplifies the future of light-weight, and assists explore new prospects for lighter, reduce carbon packaging possibilities.

Nonetheless, the technological know-how isn't going to nevertheless exist to roll out the Ultra bottle permanently. Diageo hopes this will modify, and has currently been granted a patent to continue progress. 

The technical problems website that lightweighting provides led us to include many design and generation technical specs that we couldn't have envisaged In the beginning of our journey; from your prerequisite of a tear drop form which we have moulded to nonetheless mimic the iconic square form of Johnnie Walker bottles, towards the addition of a protective cage to allow to get a spherical foundation, along with the hand-making and filling of each and every unique bottle in order to avoid damages in creation.

With much less than 888 bottles released globally, Every bottle is individually numbered and introduced inside of a luxurious collector’s scenario.

We uncovered the lightest, strongest glass bottle you can make without having compromising durability is really a teardrop shape.

“We’re in all probability about 12 months from People to start with solutions hitting the industry on account of the lightweighting program.”

“You'll be able to say It is helpful that we’re finding forward from the curve with each of the laws. But we’d begun [Ultra] before [PPWR policies] were printed,” says Lindley, including that it’s significant for Diageo to prioritize because it’s a “major modify for [all our liquor groups] for being thinking of minimal achievable packaging pounds.

Dr. Walker sought out liquids from distilleries for instance Oban, Brora and Royal Lochnagar, in addition to a variety of ghost whiskies, initial produced in distilleries that have since closed.

With our dedicated give attention to presenting lightness across every style and design aspect, we introduced a specific lattice stopper, a bamboo body plus a protecting transportation box.